All day moisturisation and smoother supple skin in a £3 product?
A Simple anti-ageing cream that retails for £3 (€3.40) has beaten the competition in an independent study carried out by Which? consumers’ association.
The UK consumer watchdog said its research showed that Simple Kind to Skin Replenishing Moisturiser proved to be just as effective as luxury brands costing many times more.
Which carried out the study on a panel of women aged 35 to 65 and said that the Simple moisturiser actually proved to be more effective than some of the luxury brands it tested.
This cream in fact includes among its ingredients Pro-Vitamin B5 which restores, softens and smoothes; UV Filters tp protect and prevent premature ageing and gives a lasting 12hr moisturisation that hydrates throughout the day.
The women, who were blind tested, applied the anti-ageing creams daily and the results were then tested by a panel of approved analysts, who registered the results.
Want to try it? It’s available at Boots (U.K.)
source: cosmeticsdesign-europe.com
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